Sosialisasi Strategi Usaha Pada PT Abu Mekkah Tour & Travel di Kota Banda Aceh Pada Masa Covid-19

Abstract

Abstract: This Community Service is carried out by lecturers and students of the Faculty of
Economics, Abulyatama University in order to disseminate business strategy to PT Abu Mekkah
Toul & Travel in Banda Aceh City with the aim that with this socialization PT Abu Mekkah Toul
& Travel can take several strategies to improve income during this covid period, as for the
problem that has existed at PT Abu Mecca Taul & Travel so far is the delay in the departure of
Umrah worshipers due to covid-19, this has resulted in the business of PT Abu Mecca Taul &
Travel unable to run its business, so with The existence of this community service is expected to
provide a solution for PT Abu Mekkah Taul & Travel, while the strategies provided by the team
for this community service include: (1) Air ticket sales through several regulations that have been
set by the government; (2) Opening a business for selling worship accessories for both male and
female worshipers; (3) Providing religious materials or recitations regarding the pilgrimage and
Umrah for children or adults in this case can be done at congregational associations in the city of
banda aceh or outside the city of banda aceh; (4) Provide guidance on the rituals of Hajj and
Umrah before leaving for Umrah.PT. Abu Mecca toul & travel was greatly helped by this
socialization, hopefully in the future PT. Abu Mecca can still increase his business.